Paid Media Specialist, Social & Display Advertising

Position Title:

Paid Media Specialist, Social & Display Advertising

Location:

San Diego, CA

Job Description:

You are responsible for day-to-day tactical execution & management of client media, as well as assisting the strategy for client paid media initiatives under the guidance of senior team members. This includes all Social and Display channels. You are comfortable managing accurate media spend, day-to-day channel optimizations, restructuring accounts & flighting new media from scratch(net-new). You live in data, love excel, and can provide value in reporting and guide clients to achieve their goals. You craft Social & Display experiences that lead to client growth and can measure their worth. You have an “always thinking” mentality to solve problems. Your Motto is “Client Success is #1”.

Duties:

Distills data and metrics into understandable findings that support clear recommendations (or actions) for both ecommerce and b2b clients.

Has immaculate attention to detail and aesthetically and visually appealing layouts and formatting in reports.

Understands and can articulate to clients the what, why, and next steps in their marketing program.

Contributes to the creative/design process and make strong messaging copy and content recommendations.

Confident working within the platforms, providing competitor analysis, attribution, campaign planning, structure, audience & vendor selection, ad copy writing, and ongoing optimization & testing.

Experience:

Facebook/Instagram

LinkedIn

Snapchat

Twitter

GDN

Google DoubleClick

Programmatic Vendors

Nice to have:

Search Management Experience

Latin American Media Experience

Bilingual: English/Spanish

Certifications:

Bachelor’s degree in marketing or related field

Google AdWords Certified

Google Analytics IQ Certified

Google DoubleClick Certified

Benefits:

Medical

Dental

Vision

Life & Disability Insurance

Flexible PTO

401K

Competitive Salary

Work/Life Balance

Training

On-Site Events & Fun